Episode 602
#602: Mastercard's Kyle Clark Shares Ideas and Insights from the Holiday Spend Forecast Report
Today we’re back chatting with our friends in Mastercard given their recently launched Holiday Spend Forecast Report which is focused on what we can expect for the upcoming Christmas season, based on research from the Mastercard Economics Institute.
Joining me today to share insights such as the effects and opportunities presented by the 2024 holiday calendar, as well as the predicted growth rates for consumer shopping is Kyle Clark, Senior Vice President of Merchant Loyalty with Mastercard.
Kyle shares a broad picture of the big trends expected to propel spending this season with key takeaways for loyalty managers as you finalise your planned campaigns for both pre and post the 2024 holidays, with some great new ideas that you might consider for this year!
This episode is sponsored by Mastercard.
Show Notes:
1) Kyle Clark
2) Mastercard
3) US holiday spending outlook 2024: Meet this year’s holiday shopper
4) Affordable bling and shopping shifts: Unwrapping 4 holiday trends