Episode 591

#591: Latest APAC Consumer Insights Revealed with Collinson International’s 2024 Travel Benefits and Customer Engagement Report

Published on: 19th September, 2024

This episode is available in audio format on our Let's Talk Loyalty podcast and in video format on www.Loyalty.TV.

This episode features unique insights – hot off the press - from last week’s release of the 2024 Travel Benefits and Customer Engagement Research Report for APAC commissioned by our friends at Collinson International.

Surveying 7,250 cross-generational consumers across fourteen Asia Pacific markets, this report is designed to help brands, particularly in the financial services sector, to gain a deeper understanding on the power and influence of travel and how it presents new opportunities for brands to build strong relationships with their most valued customers, differentiate from competition and deliver measurable business impact. 

Joining me in this episode is Rohan Bhalla, APAC Vice President for Business Solutions at Collinson International. He shares further insights from the report on the spending patterns of travellers in Asia Pacific; their expectations towards travel benefits; and how effectively these benefits influence credit card choice and usage today. 

Listen to enjoy my conversation with Rohan Bhalla from Collinson International.

Show Notes:-

1) Rohan Bhalla

2) Collinson International’s 2024 APAC Travel Benefits and Customer Engagement Report

3)Collinson International’s The Value of Sports and Music Tourism Report

4)About Collinson

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About the Podcast

Let's Talk Loyalty
“Let’s Talk Loyalty” is an industry podcast for loyalty marketing professionals.

If you work in loyalty marketing, join us every week to learn the latest ideas and marketing insights from loyalty specialists around the world.

Check out our website on: http://www.letstalkloyalty.com/

About your host

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Paula Thomas

Paula Thomas is the Founder and CEO of Let’s Talk Loyalty and Loyalty TV

Paula Thomas is an award-winning podcaster who founded the “Let’s Talk Loyalty” podcast and business in 2019, and Loyalty TV in 2023.

She has over twenty-five years blue-chip marketing experience, including almost a decade leading consumer loyalty programmes in multiple sectors including telecommunications, the energy sector, banking and airline loyalty programmes.

She is from Ireland and lives in Dubai.

Paula is a former judge for the “International Loyalty Awards”, and the author of the book “Driving Loyalty in Convenience Retail”.

She holds an Executive MBA from Smurfit Business College, one of Ireland’s top universities, and is a “Certified Loyalty Marketing Professional”.