Episode 582

#582: Livelo's Award-Winning Proposition Goes from Strength to Strength

Published on: 29th August, 2024

This episode is available in audio format on our Let's Talk Loyalty podcast and in video format on www.Loyalty.TV.

Today’s episode is a long overdue catch up with the Livelo loyalty program that we last spoke to back in August 2021.

Livelo is the largest loyalty program in Brazil with more than forty-five million members, four hundred partners and over a million rewards available!

Livelo offers countless possibilities to earn and burn points in both the physical and digital world, with access to products, services, trips, experiences, payments and even cash back via the country’s incredible Pix platform.

We are joined again by Daniel Pagano, Chief Marketing and Operations Officer who shares Livelo’s latest propositions and performance and their incredible recent recognition.

Livelo is a client of Comarch.

Watch for free with our partner Capillary Technologies via Loyalty.TV or subscribe to watch this episode ad-free.

Show notes:

1) Daniel Pagano

2) Livelo

3) Pix platform

4) Watch this episode for free with our partner Capillary Technologies via Loyalty.TV

5) Subscribe to watch this episode ad-free

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About the Podcast

Let's Talk Loyalty
“Let’s Talk Loyalty” is an industry podcast for loyalty marketing professionals.

If you work in loyalty marketing, join us every week to learn the latest ideas and marketing insights from loyalty specialists around the world.

Check out our website on: http://www.letstalkloyalty.com/

About your host

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Paula Thomas

Paula Thomas is the Founder and CEO of Let’s Talk Loyalty and Loyalty TV

Paula Thomas is an award-winning podcaster who founded the “Let’s Talk Loyalty” podcast and business in 2019, and Loyalty TV in 2023.

She has over twenty-five years blue-chip marketing experience, including almost a decade leading consumer loyalty programmes in multiple sectors including telecommunications, the energy sector, banking and airline loyalty programmes.

She is from Ireland and lives in Dubai.

Paula is a former judge for the “International Loyalty Awards”, and the author of the book “Driving Loyalty in Convenience Retail”.

She holds an Executive MBA from Smurfit Business College, one of Ireland’s top universities, and is a “Certified Loyalty Marketing Professional”.