Episode 445
#445:How the Irish Times, Wins Customer Loyalty through Innovations (Short Summary Show)
Published on:
17th October, 2023
In this weeks episode of Let’s talk “a little” loyalty Tom reviews the original podcast where Paula was joined by Cliona Mooney, Group Data Analytics & Insights Director for The Irish Times.
The publishing industry has been through extremely challenging times over the last decade or so. Trusted brands like the Irish Times have had to innovate to stay relevant for customers.
Cliona shares the initiatives that have proved popular and helped The Irish Times continue to grow and retain their subscribers.
Hosted by Tom Peace
Show Notes:
3) #252: The Irish Times, an Iconic Irish Brand, Wins Customer Loyalty through Innovation
