Episode 31

#31: Innovative Ideas and Emerging Tech in Loyalty

Published on: 16th April, 2020

In today's episode of "Let's Talk Loyalty", I chat to Simon Rowles, a fellow Customer Loyalty Marketing Professional (CLMP) and CSN consultant for Australia.

Simon has a unique background in technology development which gives him a fascinating perspective on emerging technology in the loyalty industry and how disruptive platforms can offer innovative ideas that truly drive increased customer engagement and retention.


Led by some great loyalty statistics, Simon discusses how Australia is responding to Covid19 and talks through some exciting ideas that will appeal to loyalty programme managers worldwide.


Show Notes: 


1) Simon Rowles: https://www.linkedin.com/in/simonrowles/


2) Beyonde 


3) www.Bink.com 


4) www.UpgradePack.com


5) www.FlyBits.com


6) Ben Evans – newsletter - https://www.ben-evans.com/


7) Mark Ritson - https://www.marketingweek.com/mark-ritson/


8) Bob Hoffman - https://www.bobhoffmanswebsite.com/


9) Wise Marketer - https://thewisemarketer.com/


Let's Talk Loyalty Webinar Details

If you'd like to register for our webinar on January 22nd 2025 to learn how to leverage world-class games to drive daily engagement and bottom-line revenue, simply sign up here:


https://us02web.zoom.us/webinar/register/6417364267736/WN_aHWt5hkbR6uPWc2SfzD6xg

Even if you can't join live, we'll share the recording with you.






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About the Podcast

Let's Talk Loyalty
“Let’s Talk Loyalty” is an industry podcast for loyalty marketing professionals.

If you work in loyalty marketing, join us every week to learn the latest ideas and marketing insights from loyalty specialists around the world.

Check out our website on: http://www.letstalkloyalty.com/

About your host

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Paula Thomas

Paula Thomas is the Founder and CEO of Let’s Talk Loyalty and Loyalty TV

Paula Thomas is an award-winning podcaster who founded the “Let’s Talk Loyalty” podcast and business in 2019, and Loyalty TV in 2023.

She has over twenty-five years blue-chip marketing experience, including almost a decade leading consumer loyalty programmes in multiple sectors including telecommunications, the energy sector, banking and airline loyalty programmes.

She is from Ireland and lives in Dubai.

Paula is a former judge for the “International Loyalty Awards”, and the author of the book “Driving Loyalty in Convenience Retail”.

She holds an Executive MBA from Smurfit Business College, one of Ireland’s top universities, and is a “Certified Loyalty Marketing Professional”.