Episode 207

#207: The "Australian Loyalty Association" Expands and Partners with "Let's Talk Loyalty"

Published on: 7th April, 2022

The "Australian Loyalty Association" (ALA) is the highly respected organisation that provides thought leadership, education and networking opportunities to those working in the loyalty industry in Australia, New Zealand and increasingly throughout the Asia Pacific Region. 

In this episode, "Let's Talk Loyalty" is joined by Sarah Richardson, Founder and Advisory Board Chair of the Australian Loyalty Association to hear all about their expansion plans and upcoming events.

Together, we announce our content partnership for "Let's Talk Loyalty" to provide exclusive podcasts for the "Australian Loyalty Association" and help ensure even more outstanding and relevant content for loyalty professionals across the Asia Pacific region. 

Show Notes:

1) Sarah Richardson, Founder and Advisory Board Chair, Australian Loyalty Association on LinkedIn

2) Australian Loyalty Association website

3) Episode #21: Loyalty Lessons from Australia

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About the Podcast

Let's Talk Loyalty
“Let’s Talk Loyalty” is an industry podcast for loyalty marketing professionals.

If you work in loyalty marketing, join us every week to learn the latest ideas and marketing insights from loyalty specialists around the world.

Check out our website on: http://www.letstalkloyalty.com/

About your host

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Paula Thomas

Paula Thomas is the Founder and CEO of Let’s Talk Loyalty and Loyalty TV

Paula Thomas is an award-winning podcaster who founded the “Let’s Talk Loyalty” podcast and business in 2019, and Loyalty TV in 2023.

She has over twenty-five years blue-chip marketing experience, including almost a decade leading consumer loyalty programmes in multiple sectors including telecommunications, the energy sector, banking and airline loyalty programmes.

She is from Ireland and lives in Dubai.

Paula is a former judge for the “International Loyalty Awards”, and the author of the book “Driving Loyalty in Convenience Retail”.

She holds an Executive MBA from Smurfit Business College, one of Ireland’s top universities, and is a “Certified Loyalty Marketing Professional”.