Episode 160

#160: Let's Talk Loyalty's First Birthday Episode (Short Show Summary)

Published on: 16th November, 2021

Let's Talk Loyalty celebrated its first birthday in August 2020, so in episode 49, I was celebrating this milestone with some special guests. 

It featured my friends from the Loyalty Academy, with a focus on the scholarship competition that listeners could enter, with one lucky listener winning a FREE Loyalty Academy Scholarship worth $1,750!

My two guests on this show - Graeme Thomson, a Director of the Loyalty Academy, and Emily Ong who was a recent graduate of the course. 

In this short summary episode, I summarise the background and approach taken by the Loyalty Academy for anyone studying the CLMP, which is designed to support loyalty professionals with ideas and concepts they can use immediately in their day to day roles around the world.

Show Notes:

1) Let's Talk Loyalty Episode 49 - One Year Anniversary 

2) Graeme Thomson - Director of the Loyalty Academy

3) Emily Ong - CLMP 


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About the Podcast

Let's Talk Loyalty
“Let’s Talk Loyalty” is an industry podcast for loyalty marketing professionals.

If you work in loyalty marketing, join us every week to learn the latest ideas and marketing insights from loyalty specialists around the world.

Check out our website on: http://www.letstalkloyalty.com/

About your host

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Paula Thomas

Paula Thomas is the Founder and CEO of Let’s Talk Loyalty and Loyalty TV

Paula Thomas is an award-winning podcaster who founded the “Let’s Talk Loyalty” podcast and business in 2019, and Loyalty TV in 2023.

She has over twenty-five years blue-chip marketing experience, including almost a decade leading consumer loyalty programmes in multiple sectors including telecommunications, the energy sector, banking and airline loyalty programmes.

She is from Ireland and lives in Dubai.

Paula is a former judge for the “International Loyalty Awards”, and the author of the book “Driving Loyalty in Convenience Retail”.

She holds an Executive MBA from Smurfit Business College, one of Ireland’s top universities, and is a “Certified Loyalty Marketing Professional”.